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    Hello! I’m Lauren St George, a creative director, brand strategist, and marketing leader who loves turning big ideas into unforgettable experiences.

    With a background in creative direction, event production, and team development, I help companies—from bold startups to Fortune 500s—craft standout strategies that drive real results.

    I work hand-in-hand with creative teams to bring those strategies to life—producing work that sells services, builds brands, and captivates audiences. Whether it’s shaping a narrative, designing a pitch, or producing a live event,

    I create collaborative spaces with diverse voices to fuel fresh, innovative thinking. Because great work comes from many not one. Every piece I create is rooted in audience insight. Because when you start with what people actually care about, the strategy connects—and it converts.

  • Some of the fabulous brands I have worked with:

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  • What I bring to the table

    Each and every time

    1

    Big-Picture Strategy that Meets Bold Creative

    With 20+ years of brand strategy experience, I bring a rare blend of strategic clarity and creative vision to every project. Whether partnering with fledgling startups or Fortune 500s, I specialize in crafting breakthrough ideas that resonate and drive growth.

    2

    Audience-first, Globally Informed Thinking

    I decode consumer behavior to shape smart, impactful strategies - always starting with what people actually care about. From international campaigns to multicultural innovation work, I create solutions that connect across borders and cultures.

    3

    Leadership that Delivers, Even Under Pressure

    As a compelling communicator and collaborative team leader, I know how to inspire buy-in, rally teams, and get things done. I thrive in high-stakes environments - producing print, digital, and video content with excellence, even on tight budgets and deadlines.

  • Key Career Beliefs:

    • Clarity before all else
    • Everything rests on asking the right questions
    • A strong strategy is priceless
    • Everyone is creative
    • A single image can tell an entire story
    • An idea without great execution is like a fish with a bicycle
    • Company culture will make or break your business